Consulting & Conceptualization
For the lighting system MySyS LUKIDA, a product innovation of our customer Kurz Elektronik, we developed a convenient packaging, the operating instructions in different languages and the technical and informative flyers. The marketing concept and the launch at the Stuttgart trade fair CMT were also developed by Storz Medienfabrik. The video specially produced for MySyS LUKIDA and the webshop system are also part of our market launch campaign. A successful Facebook page accompanied an advertising tour of the product through Germany.